Our Workflow

Our solution-driven methodology to take your brand from good to wow.

Our solution-driven methodology to take your brand from good to wow.

The
Discovery

Our team will conduct a discussion with you to gain a better understanding of your brand needs and project scope. This discussion will be documented in a project brief, which will serve as a guide for the project.

The
Research

We will conduct in-depth analysis of your market, competitors and industry trends to gain insights that will inform and refine the strategic direction of your project.

The
Strategy

Using the data from research, our team will strategize the best approach to your project. We will dive deep into the heart of your brand, digging beyond the surface to craft authentic brand narratives that resonate to your audience.

This may include proposing unique brand value, defining brand personality, positioning and strategy in accordance with your vision.

The
Identity

With research and strategy in place, our team will design the brand’s key visuals, brand elements and any marketing collateral needed for your brand launch.

The
Launch

Our team will assist in your brand launch to smoothly integrate your new brand identity into your business operations, marketing materials and online presence.